* Military veterans’ mental health a top priority
* U.S. to spend $55.6 mln in grants for prevention programs
* Effort includes Facebook service, media campaign, PSAs
By Susan Heavey
WASHINGTON, Sept 10 (Reuters) – A new nationwide strategy to
prevent suicides, especially among U.S. military veterans and
younger Americans, will tap Facebook Inc as part of a
community-driven push to report concerns before someone takes
their own life.
The new Facebook service will allow users to report
suicidal comments they see online from friends. The website will
then send the potential victim an email urging them to call the
hotline as well as chat confidentially online with a counselor.
“All too often, people in crisis do not know how – or who -
to ask for help,” Facebook Global Vice President for Public
Policy Marne Levine said in a statement. “We have a unique
opportunity to provide the right resources to our users in
distress, when and where they need them most.”
The effort, announced on Monday, is the first new plan in
more than a decade to address what officials say is a growing
public health issue and aims to curb deaths over 10 years.
“It takes the entire community to prevent suicides. It’s not
just one individual,” U.S. Surgeon General Regina Benjamin told
Reuters. “We call can play a role.”
The plan, which also includes $55.6 million in grant funding
for suicide prevention programs, will be released in Washington
by Benjamin, U.S. Health Secretary Kathleen Sebelius and Army
Secretary John McHugh.
Suicide is a growing concern and already kills more than
twice as many people on average as homicide, officials said.
On average, about 100 Americans die each day after taking
their own lives, officials said. More that 8 million U.S. adults
seriously thought about suicide in the last year, according to
the Substance Abuse and Mental Health Services Administration.
U.S. officials are also seeking to increase awareness in
other media outlets with several new public service
announcements to promote the national suicide prevention line,
which is 1-800-273-TALK (8255).
Of particular concern is the nation’s 23 million veterans.
President Barack Obama has made caring for those who have
served in the military a top concern, including tackling mental
illness, but it has been a struggle.
Despite his administration’s efforts so far to expand
prevention efforts for veterans, including beefing up a special
hotline, the number of suicides appear to be growing. There were
17,754 suicide attempts among veterans last year – about 48 a
day – up from 10,888 in 2009, data from the Department of
Veterans Affairs showed.
“Suicide is one of the most challenging issues we face,”
McHugh said in a statement. “In the Army, suicide prevention
requires soldiers to look out for fellow soldiers. We must
foster an environment that encourages people in need to seek
help and be supported.”
The last major U.S. plan tackling suicide was in 2001.
Since then, there has been more research and data about
suicide and who is most at risk, as well as the best strategies
to reach those people, Surgeon General Benjamin said.
“We now know what we didn’t know 15 years ago – or we didn’t
understand – which is that suicide is preventable. So prevention
is where we’re focusing now,” she said.
“We didn’t really talk about suicide much,” Benjamin said.
“We didn’t bring up the idea of suicide. We were afraid it might
give someone a new idea. Now we know that it’s important to ask
‘Have you have suicidal thoughts?’ or ‘Are you thinking about
suicide?’ and say if you are, there are ways to get help.”
Overall, any new effort that might encourage people to talk
about how they are feeling would help, especially if trained
experts can quickly reach those at risk, said Cheryl Sharp, who
tried to commit suicide nine times between the ages of 13 and
24.
“If you’re putting that out on Facebook, you’re saying ‘I am
desperate, and I need help,’ but you may not be able to make the
phone call,” said Sharp, now 55 and a special adviser on
trauma-informed services at the National Council for Community
Behavioral Healthcare, which represents state and local mental
health organizations.
“You don’t wait until someone says I want to die. There are
things that lead up to that,” she said. “There is some way to
make some kind of connection, and it’s an online connection. I
think it’s good.”
Similar news:
- Senate approves amendment to expand military mental health care
- National Alliance on Mental Illness report calls for removing barriers …
- Industry Recognizes VA Campaigns for Raising Public Awareness for Veterans Mental Health Care
- VA Looking to Technology to Reduce Suicide Risks
- Health officials focus on suicide prevention with new strategy

